location
Richmond, Virginia
service
Wayfinding, Experiential Graphic Design (EGD), Dimensional Graphics, Custom Fabrication & Installation, ADA/Code Signage
partners
Hourigan Construction
materials
Aluminum, dimensional lettering, photopolymer signage, Dreamscape media wall coverings, illuminated signage
Corporate Office
Feed More, a Richmond-based food bank, engaged Gropen to design and implement a comprehensive wayfinding and experiential graphics system across its facility. The project addressed the high-traffic environment of volunteers and visitors, ensuring clear navigation while also highlighting donor recognition in prominent areas.
Gropen developed interior ADA and code-compliant signage, exterior branding elements, and large-format graphics throughout the building, balancing functional clarity with vibrant, visually engaging design. Dimensional lettering, aluminum signage, and photopolymer panels were combined with bright, energetic color schemes to guide visitors and volunteers while reinforcing the organization’s identity.
This project demonstrates how Gropen creates functional, visually vibrant environments that guide visitors, celebrate the organization’s mission, and support a seamless volunteer experience.